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Masters
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Business Management & Marketing
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International Fashion Management (MBA)
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MASTERS

International Fashion Management (MBA)

Coventry University London
LondonUK
On campus
Full-time
€26,983.98total
 2616 Points
Duration
1 Year
Language
English

Program Description

This course is designed to be a challenging, fast-paced and stimulating MBA course, which aims to offer the industry-specific business and management skills you need to build a successful career in international fashion management, upon successful completion.

This course aims to offer a comprehensive understanding of the business of fashion, rather than teaching you to be a designer or producer, so that you may build a potential career in management or leadership, upon successful completion. It focuses on the global and technological shifts which have characterised the industry in recent years; the management of fashion design and product development; and international fashion manufacturing and retailing strategies.

You may have recently completed your undergraduate degree, in fashion or any other discipline. Alternatively, you may have been working for some time and want to accelerate your career progression in fashion, or to make a move into fashion for the first time.

Entry Requirements

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Curriculum

Term 1

International Strategic Fashion Marketing and Management

Innovations in Fashion Branding, Trends and Product Development

Term 2

Research Methods in Fashion, Hospitality and Tourism Management

Entrepreneurship: Creating a Business Opportunity

Talent and Finance Management for Future Fashion Managers

Strategic International Brand Immersion

Final Term Option Modules

Careers

You could develop a successful career in a range of disciplines within fashion, including:

  • garment production
  • the supply chain
  • buying
  • advertising
  • fashion retailing
  • retail management
  • finance
  • brand management
  • visual merchandising
  • marketing
  • PR
  • publishing
  • journalism
  • IT
  • event production
  • consultancy

You might choose to be employed or to start your own business.

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