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Business Management & Marketing
Bachelor in Marketing (BA) - University of Sunderland
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Bachelor in Marketing (BA) - University of Sunderland

University of Sunderland
On campus
 1798 Points
3 Years
Apply date
Aug 2024

Program Description

This bachelor in Marketing (BA) will give you the essential foundations to work in a diverse range of marketing roles. You will study fascinating marketing trends including digital marketing, social media, branding, and consumer behavior.

The Chartered Institute of Marketing (CIM) is the leading professional body for marketers worldwide and exists to develop the marketing profession, maintain professional standards and improve the skills of marketing practitioners. The University of Sunderland has joined forces with CIM to give students the opportunity to gain professional qualifications through the CIM Accredited Degree partnership in this bachelor in Marketing (BA).

Learning through practical experience is embedded throughout the bachelor in Marketing (BA) with company visits, guest speakers, and industry events. Our newly launched Marketing Hub also allows final-year students to act as marketing consultants on live projects.

Entry Requirements

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Year 1

Managing and Leading Marketers

Business Management Skills Development

Decision-Making for Marketing

Year 2

Delivering Projects for Organisational Success

Analysis and Insights for Marketing

Digital Marketing Live

Year 3

Strategic Sustainable Marketing

Communication and Branding in the Digital Age

Marketing Consultancy Project

Applied Placement Portfolio 1 (Optional placement)

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