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Business Management & Marketing
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Business Management and Marketing BSc (Hons) - St Mary's University
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Business Management and Marketing BSc (Hons) - St Mary's University

St Mary's University, Twickenham, London
LondonUK
On campus
Full-time
€20,407.71/year
 3062 Points
Duration
3 Years
Language
English

Program Description

Understand people, build brands and lead businesses on our Business Management and Marketing degree.

Learn what makes business work well and grow. The BSc Business Management and Marketing degree at St Mary's University London gives you a practical grounding in the skills employers actually want. You'll study finance, strategy, marketing, AI and digital tools.

Designed by working marketers and expert academics, the course builds the capabilities that get you a job and career as you learn how to: Apply business and marketing thinking to real situations Work confidently with AI, data, and digital platforms Lead with strong ethical and professional standards

Entry Requirements

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Curriculum

Year 1

Understanding Marketing — Core

Studying Business Management — Core

Organisational behaviour — Core

Digital Business — Core

Financial Management — Core

Ethics, Communication, and Professionalism — Core

Year 2

Leadership in Organisations — Core

Working in Marketing — Core

Research Methods — Core

Marketing Strategy and Implementation — Core

Introduction to Strategy — Core

International Marketing and Supply Chain Logistics — Core

Data Analytics — Optional

Experience and Employment in Business — Optional

Business Economics — Optional

Contributing to the Community — Optional

Strategic Communication — Optional

Year 3

Research Project — Core Option

Independent Study — Core Option

Ethics in Communications and Marketing — Core

Consultancy Project

Contemporary issues in marketing — Core

Strategy — Core

Management of organisational change — Optional

The Enterprising Workplace — Optional

Responsible Leadership in the 21st Century — Optional

Starting a Business — Optional

Entrepreneurial and Online Journalism — Optional

Accreditations & Industry Recognition of St Mary's University

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Why choose St Mary's University?

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