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Masters
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Business Management & Marketing
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Master in Strategy - Digital Transformation - IESEG (Paris)
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MASTERS

Master in Strategy - Digital Transformation - IESEG (Paris)

IESEG School of Management (Paris)
ParisFrance
On campus
Full-time
€17,900.00total
Duration
1 Year, 6 Months
Language
English
Apply date
Jun 2024
Start date
Sep 2024

Merit-based Scholarship for Postgraduate programs

IESEG School of Management offers up to €2,500 for this postgraduate program. Apply now through Brive.

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Program Description

The master in Strategy - Digital Transformation aims at cultivating digital masters that allow companies to transform digital technology into business advantage.

‘Digital transformation’ is a buzz phrase. Most organizations wish to implement it but do not know how to proceed. Oftentimes, it amounts to introducing some digital tools. However, digital transformation is a holistic and complex endeavor that requires a systematic approach to its strategy and execution.

This master in Strategy - Digital Transformation aims at equipping the students with the digital technologies knowledge as well as the skills needed to design and successfully lead digital transformation across functions (e.g. operations, customer experience, employee experience) and at the corporate level (strategy, business model innovation).

Learn more about the university's merit-based scholarships and apply for free through Brive!

Entry Requirements

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Key Program Features

  • A comprehensive and multidisciplinary approach to business and strategy.
  • Cutting-edge courses on digital innovation and transformation.
  • Heavy focus on consulting skills (managing consultancy, business consultancy in a digital environment, transformation consulting).
  • Digital innovation and transformation live business case through a hackathon.
More

Curriculum

Analytical and Strategic Skills

International Business Strategy and CSR

Quantitative Methods for Business

Managing Consultancy

Business Simulation

Transformation Consulting

International Management Skills

International Economics

Change Management

Supply Chain Management

International Marketing

Negotiation for International Managers

Principles of Accounting and Management Control

Agile Project Management

Managing People and Teams

Information Systems Management

Principles of Corporate Finance

Digital Innovation and Transformation

Digital Transformation

Legal Aspects of Innovation and Digitization

Big Data Analytics

Emerging Technologies (Blockchain, AI) for Business

Business Model Innovation

Hackathon

Digital Marketing

Human Resources & Digital

Industry 4.0

Introduction to Machine Learning and AI

Professional and Intercultural Development

Intercultural Management

Business Ethics

Authentic Organizational Leadership

Innovation and New Business Development

Business Consultancy in a Digital Environment

Career Program

Creativity and Design Thinking

Entrepreneurship and New Business Development

Language Courses

Hands-on Experience

3 choices: Internship or work experience, thesis, or consulting project

Jobs - Careers

  • Business Process Analyst
  • Chief Digital Officer
  • Digital Project Manager
  • Digital Transformation Consultant
  • Digital Transformation Manager
  • Digital Strategy Consultant
  • Operations Manager
  • Strategy and Management Consultant
More
Fresh Content
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