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Bachelors
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Business Management & Marketing
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Bachelor in Business Studies (Online) (BBA) - European (EUC)
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BACHELORS

Bachelor in Business Studies (Online) (BBA) - European (EUC)

European University Cyprus
NicosiaCyprus
Online
Full-time
€9,240.00€6,468.00/year
 700 Points
Duration
4 Years
Language
English
Apply date
Sep 2024

Program Description

A well-rounded and flexible degree, the bachelor in Business Studies (Online) (BBA) trains students in practical business skills in areas such as accounting, finance, human resource management, strategy, change management, and quantitative and qualitative analysis.

The bachelor in Business Studies (Online) (BBA) equips you to solve real-world problems, add value to products or services and start your own business.

Entry Requirements

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Curriculum

General Education Modules

English and Communication:
Public Speaking and Human Communication
Writing for Business Studies
Business Communication in English

Humanities & Social Sciences:
Psychology, Sociology

Business Core Modules

Introduction to Business

Numerical Applications and Methods for Business

Innovation and Entrepreneurship

Computer Applications for Business

International Business

Strategic Management

Business Research

Undergraduate Thesis

Introduction to Marketing

Principles of Management

Organizational Behavior

Managing and Developing Human Capital

Fundamentals of Production and Operations Management

Business Statistics

Introduction to Financial Accounting

Introduction to Managerial Accounting

Principles of Microeconomics

Principles of Macroeconomics

Essentials of Financial Analysis

Corporate and Business Law I

Major Requirements

Choose one of the following:
Business Simulations
Placement

Choose ten from at least two of the major fields of study listed below:

Management:
Contemporary Leadership and Communication
Leading Change and Team building
Sustainability Management
SMEs Management
Special Topics in Business
Operations and Management Science
Project Management
Supply Chain Management and Logistics

Marketing and Digital Communications:
Social Media and Marketing Communications
Advertising and Sales Promotion
Professional Selling
Consumer Behaviour
Digital Marketing
Brand Management
Customer Engagement
Marketing of Services

Economics and Finance:
Financial Management and Control
Money and Banking
Investments
Portfolio Management
Intermediate Macroeconomics
Managerial Economics
Labour Economics
International Economics

Hospitality and Tourism Management:
The Hospitality Business
Designing and Managing Bar and Beverage Operations
Fundamentals of Tourism and Global Changes
Managing Front office, Technology and Reservation Systems
Revenues and Cost Control in Hospitality and Tourism
Contemporary Challenges in Hospitality and Tourism Development and Management
Managing Casino, Spa and Wellness Services
Research Methods and Data Analysis in Hospitality and Tourism

Jobs - Careers

  • Management
  • Banking and Finance
  • Sales
  • Advertising
  • Consulting
  • Marketing
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