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Business Management & Marketing
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Business Management and Leadership
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BACHELORS

Business Management and Leadership

Coventry University Scarborough
ScarboroughUK
On campus
Full-time
€9,531.93/year
 1291 Points
Duration
3 Years
Language
English
Apply date
Aug 2024

Program Description

Whether you dream of running your own business or aspire to become the manager of a much-respected Public Limited Company (PLC), management roles are both challenging and rewarding.

At CU London, our Business Management & Leadership BA (Hons) programme is designed to help you establish key leadership skills, from managing people and resources to strategic planning. Our degree also focuses on contemporary management issues, giving you the opportunity to develop a wealth of general skills needed to aid progression from an operational level through to leadership.

Success in this field requires confidence, versatility and strategic thinking, coupled with elevated communication skills and a desire to succeed. Alongside award winning teaching, you get the chance to conduct critical research with our experienced staff, learn from highly-regarded guest visitors and take part in invaluable practical modules.

Coventry University awarded Gold Rating in Teaching Excellence Framework (TEF) in 2017.

Entry Requirements

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Program Benefits

  • Upon successful completion of this course, you will receive a qualification awarded by Coventry University.
  • You will have the opportunity for multi-campus learning in London, Coventry and Scarborough.
  • In order to make higher education accessible to as many people as possible, we keep our tuition fees competitively priced.
  • Small tutorial group sessions ensure that you receive the mentoring help and support you need.
  • We deliver one module at a time during each block. This means you can dedicate your time to specialise in each subject without the distraction of numerous modules and multiple deadlines.
  • Free student membership of The Chartered Management Institute for the duration of the course and one year after graduating.
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Overview

This Higher National Certificate (HNC) programme is year one of the Business Management & Leadership BA (Hons) degree. It focuses on the organisational environment and decision making processes at junior management level. You’ll cover a broad range of topics, from core concepts of current management and organisational behaviour, to the fundamentals of business policy and strategy.

You will also develop the necessary skills and knowledge that will prepare you for study in years two and three. Students who complete year one are eligible for a Higher National Certificate (HNC) in Business Management & Leadership.

As the course progresses, you’ll build on the knowledge gained in year one to cement a solid foundation of core principles. Now that you are working to a higher level after completing the HNC, you will begin to develop a comprehensive range of skills and insights needed by operational managers to deal with complex issues.

The focus of year two falls upon specialised areas such as financial management, entrepreneurship and the development of business practices. Students who complete year two are eligible for a Higher National Diploma (HND) in Business Management & Leadership.

At this stage, you are dealing specifically with the challenges and opportunities faced by a strategic manager. The need to continuously assess and evaluate the business landscape is of paramount importance, along with the ability to work effectively and autonomously.

This final year covers strategic leadership principles, organisational design and strategic marketing. You’ll also conduct a strategic business project on a management issue that brings together key themes from across the three years of study. Students who complete year three are awarded a BA (Hons) degree in Business Management & Leadership.

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Curriculum

Year 1

The Business Environment

Principles of Sales and Marketing

Communication and Collaborative Working

Management and Leadership Perspectives

Year 2

Economic and Financial Management

Entrepreneurship, Enterprise and Innovation

Project Management

Resource Management

Year 3

Strategy and Change Management

International Business and Globalisation

Contemporary Issues in Business Management

Business Management and Leadership Project

Careers

This Management & Leadership Degree is an applied course; it recognises the multidisciplinary approach that is needed in business management. This means you can apply this degree to any industry and into a number of positions, including but not restricted to Retail Manager, Project Management and Business Officers.

CU graduates from this subject area have gone to work in several industries, such as:

  • Recruitment
  • Finance
  • Retail, in companies such as The Immigration Service, Tesco and Transport for London

Other CU graduates have also progress onto further education to study a master’s in subjects such as:

  • International Business Management
  • International Marketing
  • Business and Organisation Psychology
  • Human Resources
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