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BACHELORS
Bachelor in Management and Sociology in Business and Media - Kozminski University
Bachelor in Management and Sociology in Business and Media - Kozminski University
€9,109.12/year
910 PointsDuration
3 Years
Language
English
Program Description
The Bachelor in Management and Sociology in Business and Media is a genuine response to the current demands of the job market. The program integrates knowledge from the fields of management and contemporary sociology of media and digital technologies with practical business applications. Its interdisciplinary foundation, deeply rooted in the social and media dimensions of business activities, offers a unique proposition in the educational services market.
Graduates are specialists with broad horizons, capable of leveraging their academic and practical competencies. They are quick learners, adaptable to new skills, and embody the principle of lifelong learning.
Graduates are specialists with broad horizons, capable of leveraging their academic and practical competencies. They are quick learners, adaptable to new skills, and embody the principle of lifelong learning.
Entry Requirements
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Program Highlights
- A large number of discussion and workshop-based classes: The program is characterized by a significant number of discussion and workshop-based classes, combining management theory and practice with knowledge about the activities and roles of traditional and new media.
- Unique Future-Ready Digital Competencies: The program includes unique courses in the field of digital education, allowing you to develop practical skills in generative AI for managers and agile digital product design. Learn how to leverage AI in business decision-making and design innovative solutions in a fast-changing market environment.
- Meetings with distinguished personalities: During the program, students have the opportunity to meet renowned sociologists, journalists, business practitioners, and media managers. Recently, the group of guest speakers included Marcin Bąkiewicz, Music Director of Antyradio, who has also served as Editor-in-Chief and Program Director of the station since September 2021. The program is supported by the Kozminski University Council for Marketing and Digital Transformation, which actively enhances educational and scientific activities through expert lectures and online meetings with students.
- Practitioner lecturers: Lecturers in this program possess not only extensive theoretical knowledge but also practical experience. They actively contribute to public discourse by commenting on current events in traditional and digital media.
- Virtual reality: Some classes are conducted using innovative, interactive teaching methods, including virtual reality technology.
- Internships during studies: Kozminski University students have the opportunity to complete mandatory internships in traditional and new media, as well as in companies specializing in digital research and communication technologies.
- Media studios: Classes are held in professional media studios and computer labs equipped with hardware and software widely used in the digital economy era.
- Opportunity to continue education in a doctoral school: Kozminski University has the authority to confer doctoral and postdoctoral degrees in management sciences within the management discipline, as well as a doctoral degree in social sciences within the sociology discipline.
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