The Master in International Hospitality Business Management (MA) at Swiss Hotel Management School (SHMS) provides students with hands-on learning and a solid foundation in hotel business management theory.
Students can choose from three specializations: Hotel Management, Event Management, Luxury Brand Management.
Entry Requirements
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Program Highlights
Accredited degree from the University of Derby, UK
3 specializations to choose from
Practical, hands-on learning
Integrated business project
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Curriculum
Semester 1
Hotel Operations Management
Food & Beverage Management
Developing Business Leadership Skills
Wine and Beverage Management
Marketing Management
Evidence-Based Learning
Hotel Management:
Event Management
Current Trends in Hospitality
Strategic Revenue and Financial Management
Event Management:
Event Management
International MICE Management
Festival and Digital Event Innovation
Luxury Brand Management:
The Craft of Excellence
Strategic Luxury Brand Management
The Modern Luxury Consumer
Semester 2
Worldwide Internship
Integrated Business Project
Fresh Content
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