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Masters
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Sports Sciences
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Master in Sports Business and Communication (MA) - MBS
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MASTERS

Master in Sports Business and Communication (MA) - MBS

Munich Business School
MunichGermany
On campus
Full-time
€24,900.00total
 1245 Points
Duration
1 Year, 6 Months
Language
English
Start date
Sep 2024

Program Description

After completing the master in Sports Business and Communication (MA), you will have access to numerous attractive career opportunities in this area of work and beyond which will enable you to turn your passion into your career.

Do you love sports and would like to use this enthusiasm for professional purposes? The master in Sports Business and Communication (MA) combines Sports Management and Sports Marketing uniquely. It was developed by leading experts − both men and women − in the sports sector for those who aspire to a career in the sports business.

Entry Requirements

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Curriculum

Year 1

Semester 1

Corporate Communication and Public Relations

Foundations of Communication Studies and Media Markets

Foundations of Media Law and Media Ethics

Introduction to Sports Business

Innovative Leadership in Sports Management

Business Project

International Strategic Management

Organizational Behavior

Conscious Business

Languages (Optional)

Business Communication

Business Ethics

Negotiation Skills

MBS Engagement

Choose one of the following:
Business in Germany
Business in Latin America
Business in China

Semester 2

Sports Marketing

Sports Sponsoring

Online Marketing

Digital Sports

Social Media Management

Sports Rights and Licenses

Sports Event Management

Business Project

Languages (Optional)

Responsible Leadership

Business & Society

Master Thesis Preparation

MBS Engagement

Optional Courses:
Success Factor Happiness
Brand Storytelling
Psychology of Marketing

Choose one of the following:
Business in Europe
Business in Latin America
Business in China
Business in USA and Canada
Business in Emerging Economies (India, Africa)

Year 2

Semester 3

Master Thesis

Choose one of the following:
Semester Abroad
Internship

Jobs - Careers

  • Sports Manager
  • (Sports) Marketing Manager
  • PR / Social Media Manager
  • Spokesperson in a Sports Company
  • Manager Sports Licenses
  • Manager Sports Rights
  • Marketing Sponsoring Manager
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