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Masters
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Journalism & Media
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Brand Management and Communication
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    For this specific program there is a Brive Application Fee of €250.
    MASTERS

    Brand Management and Communication

    IED Istituto Europeo di Design Milan
    MilanItaly
    On campus
    Full-time
    €19,200.00total
    Duration
    1 Year
    Language
    English
    Start date
    Nov 2024

    Program Description

    The Master is organised in partnership with Landor & Fitch.

    Management, design attitude, business orientation and strategic vision are the distinctive features of the Master course in Brand Management and Communication. Developing brand projects at IED is not just about realising projects, it is about accepting a challenge, observing the present, forecasting trends, and interacting with the most interesting international companies.

    For this reason, the Master course is organised in collaboration with Landor, one of the most important branding agencies at international level. Companies such as Pomellato, Campari, Ducati, Diesel, KFC, Persol, and Lemonsoda, just to mention few, choose to share their values and expertise with IED students, to find a fresh and multidisciplinary point of view and to develop together a strategic project for their brand.

    The Master course in Brand Management and Communication is aimed at graduates in humanities, social sciences, economics or scientific disciplines, as well as graduates in creative disciplines from design schools, or professionals with at least two years of experience in the branding field.

    There may be additional costs by this University.

    Entry Requirements

    Are you eligible to apply?

    Sign up, check the entry requirements, and find out your compatibility with the program.

    Scholarships and Facilitations

    In order to support participants in the coverage of the participation fee, IED has activated an articulated system of facilities: partial or total Scholarships on tuition fee; Early Bird are facilitations for students finalizing enrolment by given deadlines.; Financings with the possibility to pay the tuition fee by instalments thanks to agreements with mortgage companies.

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    Curriculum

    Focus Area

    Strategic Marketing for Branding

    Branding

    Branding Advanced

    Brand Communication

    Digital Branding

    Personal branding

    Business for Branding

    Cross-Disciplinary Teachings

    Luxury Brand Week

    Creative thinking

    Careers

    • Brand Manager
    • Marketing Manager
    • Product Manager
    • Consultant,Project Manager
    • Client Manager
    • Strategist
    • Brand Consultant

    Other opportunities are advertising and communication agencies as Strategic Planner, Account Manager.

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