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Masters
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Business Management & Marketing
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Master in Marketing (MSc) - The University of Edinburgh
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    For this specific program there is a Brive Application Fee of €250.
    MASTERS

    Master in Marketing (MSc) - The University of Edinburgh

    The University of Edinburgh
    EdinburghScotland
    On campus
    Full-time
    €33,744.93total
    Duration
    1 Year
    Language
    English

    Program Description

    The Master in Marketing (MSc) at The University of Edinburgh gives students an in-depth knowledge of marketing from both an academic and practitioner's perspective, enabling them to address marketing challenges in critical and creative ways.

    The program is designed to help those from general business or management-related disciplines develop into innovative marketing professionals who can drive strategic decisions in the creation of successful products and services.

    The Master in Marketing (MSc) helps students become critical, reflective practitioners, as it emphasises the integration of theory and practice with the skills and knowledge required by employers.

    Entry Requirements

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    Curriculum

    Semester 1

    Consumer Behaviour

    Digital Marketing

    Marketing Research & Data Insights

    Principles of Marketing Management

    Semester 2

    Compulsory Courses

    Marketing for Net Zero

    Marketing: Theory and Application

    Option Courses

    International Marketing Strategy

    Marketing Communications

    Marketing of Services

    Understanding Brands

    Dissertation

    Jobs - Careers

    • Account Director & Senior Strategist
    • Brand Marketing Lead
    • Business Analyst
    • Digital Marketing Manager
    • Marketing Consultant
    • Marketing Manager
    • Marketing Senior Analyst
    • PPC Growth Executive
    • Project Manager
    • Retail Marketing Specialist
    More
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