The marketing industry is evolving at an unprecedented rate, and businesses worldwide need skilled digital marketers to drive growth, enhance brand presence and maximise customer engagement.
On this Master in Marketing and Digital Communications (Part time) (Online) (MA) course, students will learn not just to react to the changing digital landscape but to use emerging technologies to innovate and lead marketing transformations for international audiences.
Designed for professionals and ambitious learners who want to master the latest marketing strategies, tools and technologies, students will immerse themselves in the world of digital marketing, building a comprehensive working knowledge of marketing and branding strategy and learning how to recognise and adapt to the demands of in-house and agency-led perspectives.
Whether students are looking to enhance their leadership potential, strengthen their strategic thinking or pivot into an exciting new career, they will graduate ready to thrive in the world of global digital marketing.
The Master in Marketing and Digital Communications (Part time) (Online) (MA) is accredited by the leading professional marketing body, The Chartered Institute of Marketing (CIM). This means students who successfully complete the full MA are part-accredited for qualifications CIM offers professional marketing practitioners.