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Business Management & Marketing
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Master in Marketing Analytics - Tilburg University
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    For this specific program there is a Brive Application Fee of €250.
    MASTERS

    Master in Marketing Analytics - Tilburg University

    Tilburg University
    Tilburg, Netherlands
    On campus
    Full-time
    €2,530.00/year
    Duration
    1 Year
    Language
    English

    Program Description

    Become a highly trained marketing analyst with this master in Marketing Analytics: gather and analyze big data using the latest techniques and methods available, to provide management with critical marketing insights and opportunities online and otherwise.

    Entry Requirements

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    Sign up, check the entry requirements, and find out your compatibility with the program.

    Curriculum

    Core Courses

    Skills: Data Preparation and Workflow Management

    Skills: Online Data Collection and Management

    Customer Analytics

    Pricing and Revenue Analytics

    Social Media and Web Analytics

    Introduction to Research in Marketing Fall

    Master’s thesis

    Optional Courses

    Choose one of the following:
    Marketing Models (CentER)
    Survey Research
    Conjoint Analysis
    Structural Equation Modeling for Business and Economics (CentER)
    Quantitative Models in Marketing (CentER)
    Experimental Research

    Choose one of the following:
    Marketing Channel Management
    Strategic Marketing Management

    Jobs - Careers

    • Qualitative Marketing Researcher
    • Business Analyst
    • Market Researcher
    • Data Analyst
    More
    Outdated Content
    The content has not been updated in the last 6 months

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