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Masters
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Business Management & Marketing
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Master in International Marketing Management (MSc) - LUT
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MASTERS

Master in International Marketing Management (MSc) - LUT

LUT University (Lappeenranta)
LappeenrantaFinland
Blended
Full-time
Free
Duration
2 Years
Language
English
Start date
Aug 2024

No tuition fees for EU/EEA/Swiss students (LUT)

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Program Description

In this master in International Marketing Management (MSc) (Blended), you will develop expertise in strategic global marketing, digital marketing, marketing analytics, international business, and value creation in a rapidly changing world. The curriculum of this EFMD-accredited program is carefully designed to carry strong career-building potential.

During your studies, you will gain real-life competencies in case studies, simulation games, elevator pitches, company assignments, and role-playing. You will develop a creative, customer-focused, and data-driven approach to solving business problems.

Entry Requirements

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Curriculum

Core Studies

Strategic marketing

The internationalization of firms

The marketing of high technology innovations

Marketing analytics and digital marketing

Advanced Specialisation Studies

Planning

Organizing

Implementing and managing international marketing activities

International entrepreneurship

Marketing

Thesis

Master's Thesis

Jobs - Careers

  • Marketing Manager
  • Sales Manager
  • Key Account Manager
  • Marketing Researcher
  • Digital Marketing Manager
  • Customer Behaviour
  • Business Development Consultant
  • Product and Brand Manager
More

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