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Duration
1 Year
Language
English
Start date
Sep 2025
100% Online Program
This program is offered 100% online with affordable tuition fees.
Schedule a free callProgram Description
This Master in Global Business Management with Digital Marketing (Online) (MSc) equips students with the skills to navigate the evolving digital landscape, merging core business knowledge with cutting-edge marketing practices to drive growth in an interconnected world. From mastering international trade and financial performance to understanding online consumer psychology, students will gain the strategic insights needed to excel in global business.
Students will engage in real-world projects, collaborate with industry experts, and harness digital tools to create impactful marketing strategies. Whether they are driving brand success through social media campaigns or responding to emerging trends like artificial intelligence and sustainability, they will be empowered to lead with confidence and tackle the challenges of the modern business world.
This program is also offered part-time (duration: 2 years).
Students will engage in real-world projects, collaborate with industry experts, and harness digital tools to create impactful marketing strategies. Whether they are driving brand success through social media campaigns or responding to emerging trends like artificial intelligence and sustainability, they will be empowered to lead with confidence and tackle the challenges of the modern business world.
This program is also offered part-time (duration: 2 years).
Entry Requirements
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Learning at Roehampton
- Internationally-recognised degree: Earn a prestigious business qualification, guided by industry experts and respected by employers worldwide.
- Boost your business skills from anywhere: Whether you choose to study at home or need to take your studies on the go, our programmes guarantee an outstanding level of quality education to set your career up for success.
- Personalised learning experiences: Benefit from tailored support and personalised feedback throughout your studies. Our dedicated faculty and on-demand resources help you achieve your individual career goals.
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What skills will you gain?
- Master the art of global strategy: Craft corporate strategies that drive sustainability, strengthen stakeholder relationships, and achieve global business success.
- Innovate your marketing approach: Blend digital and traditional marketing strategies to create bold campaigns that capture audiences and build brand loyalty.
- Lead with confidence through change: Develop transformative leadership skills to navigate cultural complexities, inspire teams, and adapt to evolving challenges.
- Unlock financial growth potential: Gain the expertise to optimise organisational performance with strategic financial management tools and techniques.
- Understand what drives decisions: Use consumer psychology to craft campaigns that connect with audiences, enhance customer journeys, and foster brand loyalty.
- Amplify your influence online: Harness the power of social media and influencers to create compelling campaigns while navigating ethical and legal challenges.
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Support
- Advanced virtual campus: Get access to our cutting-edge virtual learning platform, Canvas, where you can find additional online resources and materials at your disposal.
- Personalised career services: Just as you would on-campus, online graduate students are supported by our dedicated Careers Support Team, offering hands-on guidance and expert assistance from day one.
- Global networking opportunities: Connect with a diverse community of professionals and peers from around the world, expanding your network and gaining valuable insights into global business practices.
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Curriculum
Jobs - Careers
- Digital Marketing Manager
- Global Brand Strategist
- E-Commerce Specialist
- Online Consumer Behaviour Analyst
- Digital Marketing Consultant
- Social Media Strategist
- Data Privacy Officer
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