Master in Digital Marketing and Analytics (MSc) - MDX Dubai

The Master in Digital Marketing and Analytics (MSc) is an exciting program that will provide students the opportunity to explore Digital Marketing theory and tools within an established and intellectually rigorous context and framework. In response to the need of Digital Marketing professionals in the contemporary world, the degree combines conceptual and theoretical thinking with the opportunity to develop practical insight and application.

Embedding an understanding of Digital Marketing strategies, dynamics and platforms, students will take the knowledge and skills developed on the course and apply them to a variety of practice based activities, including the use of real-life case studies, and participation in an industry project.

The Master in Digital Marketing and Analytics (MSc) course offers a comprehensive take on digital marketing and analytics with a strong emphasis on the application of theory to practice. It has been designed for graduates who have studied in fields such as marketing, media, management and social sciences, as well as professionals working in marketing across public, private and voluntary sectors seeking specialist knowledge and career development.

Accredited by the Chartered Institute of Marketing.