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Masters
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Business Management & Marketing
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Marketing (Thesis)
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MASTERS

Marketing (Thesis)

Bahcesehir University
IstanbulTurkey
On campus
Full-time
€11,118.60/year
 1268 Points
Duration
2 Years
Language
English
Apply date
Aug 2024

Program Description

The Marketing MA program encourages students to conduct academic research with an emphasis on the interplay between theory development and empirical research. This program aims to enhance strategic thinking and planning capabilities of students, and give a true understanding and experience to the students in marketing research.

Entry Requirements

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Curriculum

Year 1

Marketing Strategies

Consumer Behaviour

Research Methods and Ethics

Electives

Year 2

Seminar

Master Thesis

Careers

  • Carrier opportunities in academic area
  • Work opportunities in public and private organizations in different sectors of marketing
  • Corporate communications
  • Public relations
  • Advertising departments
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