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Masters
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Business Management & Marketing
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International Marketing
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MASTERS

International Marketing

Anglia Ruskin University
London, Great Britain
On campus
Full-time
Duration
1 Year
Language
English

Program Description

This postgraduate degree is designed for marketing professionals and entrepreneurs who aim to improve their employability skills and theoretical knowledge of business and marketing. You will develop the skills and knowledge needed to develop a career in marketing.

The course has been designed for today’s modern marketer. Modules have been chosen to reflect the needs of marketing professionals specifically digital marketing; understanding the global customers and brand psychology. The course is made up of eight modules, all covering a wide range of aspects within marketing.

Entry Requirements

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Curriculum

Core Modules

International Leadership and Entrepreneurship

International Marketing, Innovation and E-Commerce

Digital Marketing

Understanding the Global Customer

Brand Psychology

Strategic Management in a Global Context

Research Methods and Ethics

Strategic Marketing and New Venture Development

Postgraduate Major Project

Careers

  • Our course has been designed to deliver exciting, relevant and forward-thinking modules which will give you the skills and knowledge to fulfil your potential and further your career.
  • Or, you could choose to progress on to a DBA or PhD.
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