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Masters
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Business Management & Marketing
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Entrepreneurship and Marketing
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MASTERS

Entrepreneurship and Marketing

Dundalk Institute of Technology
DundalkIreland
On campus
Full-time
€5,800.00total
 1000 Points
Duration
1 Year
Language
English

Program Description

This programme has been awarded an Education Award 2019 for Best International Collaboration Project. This is the second year that the programme has received this award and last year it was also awarded the prize for Best Academic Partnership.

The one-year full-time MBS programme has been recognised for its innovative international partnership between DkIT and Heilbronn University in Germany. The ‘hands-on’ postgraduate programme has been designed to enhance learners’ understanding of entrepreneurship and innovation in practice. In addition to its unique Irish-German collaborative teaching delivery, the MBS also includes an international strategy residential session, live industry-based student projects and student exchange opportunities.

There may be additional costs by this University.

Entry Requirements

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Curriculum

Semester 1

Induction Workshop

Business Strategy

Entrepreneurship & Economic Development

Entrepreneurship Theory & Practice

Strategic Brand Management

New Venture Finance

Research Methods

Semester 2

Research Project

Change Management

Systematic Innovation & Intrapreneurship

New Product Development for Global Markets

Applied SME Strategic Business Management

Strategic Digital Marketing

Careers

The aim of the MBS in Entrepreneurship and Marketing is to produce:

  • managers in both specialist and non-specialist roles
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