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Tourism & Leisure
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Bachelor in Leisure and Tourism Management (BA) - Barcelona
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BACHELORS

Bachelor in Leisure and Tourism Management (BA) - Barcelona

EU Business School (Barcelona)
BarcelonaSpain
On campus
Full-time
€14,100.00/year
 1410 Points
Duration
3 Years
Language
English
Apply date
Jun 2024
Start date
Aug 2024

Program Description

With this bachelor in Leisure and Tourism Management (BA), students will get an in-depth and practical understanding of hospitality management, quality of service, event and conference planning, and sustainability as it applies to tourism.

The overview of these key business areas ensures that students gain a deep understanding of the industry. Case studies allow students to apply theoretical knowledge to real-world scenarios and find appropriate solutions.

Entry Requirements

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Curriculum

Year 1

Semester 1

Business Management

Managing People & Organizations

Marketing & UX

Impactful Communication

Finance & Accounting

Innovative Technology in Business

Semester 2

Project Management

Applied Data Analytics

Economics & Enterprise

Responsible Management

Digital Branding, Advertising & Media Channels

Creativity & Design Thinking

Semester 3

Logistics & Operations

Digital Business

Financial Reporting & Analysis

Entrepreneurship & Business Development

Cross-Cultural Business Issues

The Business of Tourism

Year 2

Semester 4

Strategies in A Disruptive World

Marketing in Action

Business Research Methods

Service Management

Event Management

Cultural Heritage

Semester 5

Creative Business Cases

Transformational Change Management

Innovation in Business

Tourism Marketing

Sustainable Tourism: Policies & Ethics

Hospitality Management

Year 3

Semester 6

Global Business & Strategy

The Business Consultancy Project Part I

Marketing Across Cultures

Semester 7

Developing Leadership & Management

The Business Consultancy Project Part II

International Entrepreneurship

Jobs - Careers

  • Travel Consultant
  • Tour Operator
  • Hotel Manager
  • Conference Center Manager
More
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