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Bachelors
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Tourism & Leisure
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International Tourism Management (BSc) - MDX Dubai
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BACHELORS

International Tourism Management (BSc) - MDX Dubai

Middlesex University Dubai
On campus
Full-time
€15,499.10/year
 1279 Points
Duration
3 Years
Language
English
Apply date
Aug 2024
Start date
Sep 2024

Program Description

The Bachelor in International Tourism Management (BSc) program at Middlesex University Dubai provides students with a theoretical and applied understanding of international tourism, with an emphasis on the following elements: characteristics of tourists; tourist behaviour and demand; tourism products and supply; and the wider business environment in which tourism operates.

The program's content encourages students to acquire key transferable skills, including analytical thinking and problem solving, along with the ability to work effectively in teams and be able to present and communicate management ideas with confidence.

The The Bachelor in International Tourism Management (BSc) course will develop students' intellectual capabilities, especially critical evaluation, synthesis, reasoned argument and research, which all play a vital role in encouraging students to become autonomous learners.

Entry Requirements

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Curriculum

Year 1

The International Tourism Industry and Employability

Opportunities and Resources in Tourism

Tourism and Society

Marketing Theory and Practice

Year 2

Compulsory Courses

Contemporary Tourism Management

Researching People and Places

Experiential Learning

Optional Courses

Tourism Business

Emerging Markets: China and Latin America

Responsible Tourism Management

Tourism Enterprise and Revenue Management

Aviation and Passenger Transport Management

Consulting Project in Tourism

Year 3

Compulsory Courses

Tourism Policy Making

Creative Branding in Tourism

Optional Courses

Developing Employability through Work placement Project

Social Media and Viral Marketing

Tourism Supply Chain and Sector Analysis

Heritage Tourism

Event Sector

Event Planning and Management

Hospitality Business Management

Customer Service Management in Tourism and Hospitality

Dissertation

Jobs - Careers

  • Travel Media
  • Event Marketing, Planning and Management
  • Travel Agencies
  • Tour Operators
  • Airlines
  • Airports
  • Museums
  • Theme Parks
  • Travel and Tourism Consultancy
  • Hotels
  • Recreation
  • Sport Industries
  • Banking
  • Finance
  • Retail Marketing
  • Human Resource Management
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