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Bachelors
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Journalism & Media
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Public Relations
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    For this specific program there is a Brive Application Fee of €250.
    BACHELORS

    Public Relations

    Quinnipiac University
    Hamden, ConnecticutUSA
    On campus
    Full-time
    €45,192.12/year
    Duration
    4 Years
    Language
    English
    Apply date
    Aug 2024

    Program Description

    From brand development and crisis control to media relations, Public relations builds the reputation and the voice behind the organization.

    We teach you to think strategically, write effectively and to plan accordingly. From learning to develop and evaluate communications campaigns to making the most of a client’s social media and mobile platforms, you’ll learn the essential skills needed for jobs in agencies, government, nonprofits and the corporate world. In your senior year, you’ll engage with real clients, performing research, proposing strategies and producing a written campaign you’ll present to the client.

    Entry Requirements

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    Curriculum

    Core Modules

    Required School of Communications core courses:

    Media Industries and Trends

    Visual Design

    Storytelling

    Global Issues and Cultures

    Seminars for Success:

    Communications First-Year Seminar

    Media Career Development

    Required major courses:

    Principles of Public Relations

    Writing for Strategic Communications

    Communication Research and Analysis

    Communications Law and Policy

    Crisis Communication Management

    Public Relations Campaigns

    Communications Career Internship

    Elective Modules

    Select three of the following:

    Principles of Advertising and Integrated Communications

    Web, Mobile and Interactive Design

    Sports Public Relations (SPS 311)

    Strategies for Social Media

    Media Systems and Planning

    Corporate Public Relations

    Nonprofit Public Relations

    Global Strategic Communications Management

    Strategic Health Communication

    Public Relations Event Planning

    Media Relations

    Special Topics

    Bateman Competition Research

    Bateman Competition Campaigns

    The Agency

    Branding Strategies

    Careers

    • Marketing coordinator
    • Copywriter
    • Direct marketing spokesperson
    • Media buyer
    • Investor relations
    • Account executive
    • Public information officer
    More

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