From brand development and crisis control to media relations, Public relations builds the reputation and the voice behind the organization.
We teach you to think strategically, write effectively and to plan accordingly. From learning to develop and evaluate communications campaigns to making the most of a client’s social media and mobile platforms, you’ll learn the essential skills needed for jobs in agencies, government, nonprofits and the corporate world. In your senior year, you’ll engage with real clients, performing research, proposing strategies and producing a written campaign you’ll present to the client.