Bachelor in Communications (BA) - New York College Athens

With a bachelor in Communications (BA) from the American State University of New York/Empire State University, with a major in Communication and with studies entirely at New York College in Greece, students will be able to: Understand the scope of Communication, Media, Public Relations, Advertising, organizations and businesses, Law and Ethics, apply their knowledge analytically and evaluatively (critically) to real-life situations.

Also, students will understand the political, social, legal, regulatory, environmental, and technological impacts on business, government affairs, and organizations, have a working knowledge of the European and American environment of organizations and businesses, as well as significant and/or critical governmental and multicultural issues, and develop PR communication plans and repositioning plans for organizations and/or rebranding of companies.