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Computer Science & IT
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Bachelor in Big Data and Management (BBA) - Nantes
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BACHELORS

Bachelor in Big Data and Management (BBA) - Nantes

Audencia Business School (Nantes)
NantesFrance
On campus
Full-time
€12,000.00/year
Duration
4 Years
Language
English
Apply date
Sep 2024

Program Description

The bachelor in Big Data and Management (BBA) is a cross-functional program combining Management and Engineering to meet new company needs. Thanks to the association of Centrale Nantes and Audencia, the bachelor in Big Data and Management (BBA) is a high-quality academic program with a strong international focus and excellent employment prospects for its graduates.

Fully taught in English, the bachelor in Big Data and Management (BBA) welcomes a mixed cohort of French and international students. The curriculum is structured into courses coordinated by each school in its field of expertise, followed by jointly run practical courses that link Management and Engineering.

The synergy between the two schools offers a favorable environment and access to two strong alumni networks. The support provided by the Careers Services and close links with partner companies helps each student to build his or her own career path.

Entry Requirements

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Curriculum

Year 1

Semester 1

Accounting & Finance

Algorithms

Introduction to computing

Marketing Mix

Mathematics I: Analysis

Mathematics II: Linear Algebra

Principles of Macroeconomics Sales Techniques

English courses

Second Foreign Language courses

Semester 2

Cost Analysis

Data Structure Management

Information Systems Management I Market Study

Mathematics III: Analysis

Mathematics IV: Linear Algebra

Product Innovation

Sales Communication

Scientific Programming

Internship

Year 2

Semester 3

Business Ethics

Consumer Study

Databases

Information Systems Management II

Mathematics V: Probabilities and Statistics

Negotiation

Operating System

English courses

Second Foreign Language courses

Semester 4

AI and Data Mining for Digital Business

Cloud Computing

Artificial Intelligence

Data Analysis

Data Cleansing & Quality of Data

Data Mining

Information Systems Security Machine Learning

Neural Networks

Scientific Visualisation

Year 3

Semester 5

Budget Analysis

Corporate Social Responsability

Financial Diagnosis

Geopolitics

Intercultural Management

International Marketing

International Trade

Purchasing

Strategy

International Environment

Semester 6

Digital Marketing I

Digital Marketing II

Blockchain & Purchasing

Customer Relationship Management & Company Resource Planning

Crypto & Online Currencies

Data & Business Strategy

E-Human Resources Management

Ethics & Big Data

Research Methodology

Internship

Year 4

Semester 7

Big Data & Energy

Business Intelligence

Decision Support System

Digital Transformation & Company Architecture

FinTech

Operations Management & Big Data

Personnalisation

Recommendation Systems

Supply Chain & Big Data

Semester 8

The final year internship takes place over a period of six months during semester 8. It is a project-based internship, whereby students are required to undertake and manage a project independently.

At the end of the internship, students produce an internship report, which must include a research approach through problem definition, a methodology for dealing with the problem and a literature review.

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