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Bachelors
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Business Management & Marketing
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Marketing
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    For this specific program there is a Brive Application Fee of €250.
    BACHELORS

    Marketing

    University of South Florida
    Tampa, FloridaUSA
    On campus
    Full-time
    €16,483.00/year
    Duration
    4 Years
    Language
    English

    Program Description

    Marketing is a dynamic field with many dimensions, including product selection and planning, product distribution, pricing and promotion. Marketing poses many challenges and yields generous rewards for those who meet these challenges. Marketing operations are carried out domestically and internationally in all business organizations that offer a good or service.

    The Marketing program prepares students for initial entry and management positions in many areas of marketing with a curriculum that is concerned with understanding how to attract and retain customers, having the ability to find and analyze information and being able to design, collect, and analyze marketing information to be used in managerial decision making.

    Entry Requirements

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    Sign up, check the entry requirements, and find out your compatibility with the program.

    Curriculum

    Year 1

    Composition

    Business Calculus

    Computers in Business

    Public Speaking
    or
    Communication For Business and the Professions

    Civics Literacy Exam

    Economic Principles (Macroeconomics)

    General Education Core Humanities

    General Education Core Natural Sciences

    Education Abroad, Internship Opportunities, Community Engagement, or Research Opportunities.

    Year 2

    Principles of Financial Accounting

    Economic Principles (Microeconomics)

    Non-Business Electives

    General/Unrestricted Electives

    Business and Economic Statistics

    Principles of Managerial Accounting

    Business Workplace Skills and Best Practices

    Basic Marketing

    Digital Marketing

    Year 3

    Marketing Research

    Professional Writing
    or
    Expository Writing

    Information Systems in Organizations

    Principles of Finance

    Principles of Management

    Operations and Supply Chain Management

    Year 4

    Law And Business

    High Impact Practice

    Apply for Graduation

    Strategic Management and Decision Making

    Marketing Management Problems

    Ethical Reasoning & Civic Engagement

    Contemporary International Topics

    Careers

    Potential Entry Level Job Titles:

    • Sales Agent
    • Retail Store Manager
    • Marketing Coordinator
    • Account Executive
    • Social Media Marketing Coordinator
    • Marketing Analyst
    More

    Need help applying to this program?

    Schedule a free 20-minute counseling session today!

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