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Business Management & Marketing
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Grande Ecole Programme (American Track)
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BACHELORS

Grande Ecole Programme (American Track)

IPAG Business School (Paris)
ParisFrance
On campus
Full-time
€10,100.00/year
 1010 Points
Duration
3 Years
Language
English
Apply date
Sep 2024

Program Description

The first part of the course is devoted to the basics of the subjects you will be taught throughout your studies at IPAG. You will also learn how to develop your communication skills and self-confidence.

The following year of the Grande École Programme is to reinforce and broaden the initial lessons of the course as you begin work on your first practical projects. Finally, students strengthen their sense of listening and dialogue as well as your organisational skills.

The third year takes place partly or entirely abroad, depending on your choice of study. The aim of this unique year is to discover other cultures, to adapt to other professional uses and to immerse yourself in a new cultural and linguistic context. In the Grande École Programme, students can choose to stay with a partner university, complete an international internship, partake in a volunteer mission abroad, there are many possibilities available so you can structure your year to suit you.

9.900€ per year, in case of payment in full

10.100€ per year, in case of instalments

Entry Requirements

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Curriculum

Semester 1

Marketing Fundamentals

Sales Techniques

Financial Accounting

Written & Oral Communication

English Theater

Semester 2

Marketing & Communication mix

Introduction & Business Law

Introduction to Statistics

Economic Context

Historical Milestones

Semester 3

Financial Analysis

Corporate Law & Taxation

Market Research

Human Resource Management

Semester 4

International Trade

Digital Marketing & Innovation

Logistics & Purchasing

Management of Organisations

Year 3

Year Abroad

Careers

Marketing:

  • Product Manager
  • Advertising Manager
  • Head of e-marketing/e-business
  • Director of direct marketing/trade marketing/merchandising
  • Research Fellow
  • Sales Engineer
  • Key Account Manager
  • Sales Administrator

Finance, Audit & Control:

  • Financial analyst
  • Property manager
  • Financial controller
  • Internal / external auditor
  • Financial asset manager
  • Risk manager
  • Mergers & acquisitions advisor
  • Wealth management consultant

International Business & Supply Chain:

  • Account manager
  • Credit manager
  • Procurement manager, Logistics manager
  • Transport manager
  • IT system manager

International Management:

  • International account manager
  • Import-export manager
  • International buyer
  • Head of International Locations

Human Resources Management:

  • HR Manager
  • Payroll Manager
  • Training Coordinator
  • Head of Internal Communications
  • Recruitment manager in a firm or company
  • Head of Mobility

Entrepreneurship:

  • Operations Manager
  • Business founder or buyer
  • Intrapreneur
  • Project Manager
  • Consultant in business creation
  • Business developer
  • Growth Manager
More

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