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Bachelors
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Business Management & Marketing
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Bachelor in Global Business Management (BA) - BHMS
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BACHELORS

Bachelor in Global Business Management (BA) - BHMS

Business and Hotel Management School - BHMS
LucerneSwitzerland
On campus
Full-time
Duration
3 Years
Language
English
Apply date
Sep 2024

Program Description

The Bachelor in Global Business Management (BA) program at Business and Hotel Management School - B.H.M.S provides students with academic qualifications and a set of skills that are attractive to potential employers, in a wide range of global business sectors.

This program uses a range of teaching methods to facilitate learning. Core knowledge is covered by lectures and tutorials, supported by guided reading and additional materials. Particular care is taken to use the most effective teaching and assessment methods for each module.

Entry Requirements

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Curriculum

Year 1

Semester 1

Consumer Marketing

Organisational Behaviour

Professional Development & Communications

Academic Writing & Study Skills

Academic English Communications I, II, III, IV

German Communication I, II, III, IV

Introduction to Hospitality & Tourism

Beverage Studies

Introduction to Dining Operations LAB

Food & Beverage Service Operations LAB

Kitchen Operations LAB

Economics for the Global Service Industry

Restaurant Revenue Management

Contemporary Food & Beverage

Elective Language

Semester 2

Diploma Internship

Year 2

Semester 3

E-Commerce

Business Performance Analysis

Managing Hospitality Human Resources

Corporate Social Responsibility

Front Office Operations & Reservation Systems

Housekeeping Operations

Emotional Intelligence in the Workplace

Research Methods

Language Elective I, II

Small Business Management

Hospitality Law

Hotel Yield Management

International Hospitality Cultures

Collaborative Teams in Business

Cross-Generational Management Skills for Hospitality

Hotel & Restaurant Design

Advanced Food & Beverage Dining Services LAB

Global Business

Current Issues in Hospitality & Tourism (Seminar Series)

Semester 4

Higher Diploma Internship

Year 3

Semester 5

Product and Service Innovation

Human Resources Management for Global Business

International Business Environment

Project Management

Digital Media

Academic Writing & Composition

Semester 6

BA Internship

Jobs - Careers

Industries:

  • International Sales
  • Marketing
  • Finance and Controlling
  • Banking
  • Human Resources
  • Operations Management
  • Supply Chain Management
  • Government and NGOs
More

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