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Bachelors
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Business Management & Marketing
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Digital Business, Design and Innovation (BA) - Barcelona
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BACHELORS

Digital Business, Design and Innovation (BA) - Barcelona

EU Business School (Barcelona)
BarcelonaSpain
On campus
Full-time
€14,100.00/year
 1410 Points
Duration
3 Years
Language
English
Start date
Aug 2024

Program Description

In this bachelor in Digital Business, Design and Innovation (BA), you will learn about digitalization which is continually expanding horizons. In addition to startups and new ventures, established businesses are going digital to appeal to new generations and adapt to modern technologies.

They all need entrepreneurial innovators who can develop creative solutions that are also practical and applicable. Through this bachelor in Digital Business, Design and Innovation (BA), young business leaders will develop the skills, adaptability, and curiosity to keep up with evolution, think ahead, and drive change.

Entry Requirements

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Curriculum

Year 1

Semester 1

Business Management

Managing People & Organizations

Marketing & UX

Impactful Communication

Finance & Accounting

Innovative Technology in Business

Semester 2

Project Management

Applied Data Analytics

Economics & Enterprise

Responsible Management

Digital Branding, Advertising & Media Channels

Creativity & Design Thinking

Semester 3

Logistics & Operations

Digital Business

Financial Reporting & Analysis

Entrepreneurship & Business Development

Boosting Creativity

Digital Skills Development

Year 2

Semester 4

Strategies in A Disruptive World

Marketing in Action

Business Research Methods

Digital Economy

Web Design & Web Analytics

Digital Leadership

Semester 5

Creative Business Cases

Transformational Change Management

Innovation in Business

Introduction to Data Science

Digital Transformation

Entrepreneurship in Digitalization

Year 3

Semester 6

Global Business & Strategy

The Business Consultancy Project Part I

Marketing Across Cultures

Semester 7

Developing Leadership & Management

The Business Consultancy Project Part II

International Entrepreneurship

Jobs - Careers

  • Product Transformation Officer
  • Digital Brand Manager
  • Digital Transformation Manager
  • Business Analyst
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