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Business Management & Marketing
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Bachelor in Business Management BA (Hons) - Abertay
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BACHELORS

Bachelor in Business Management BA (Hons) - Abertay

Abertay University
DundeeScotland
On campus
Full-time
€17,949.43/year
 2684 Points
Duration
4 Years
Language
English
Apply date
Jan 2025
Start date
Sep 2025

Ranked Top 3 in Scotland for Overall Student Satisfaction

Choose this program with outstanding business links, valuable work placements and study abroad options.

Schedule a free call

Program Description

The Bachelor in Business Management BA (Hons) teaches you how to improve productivity, performance and profits. Develop all the business insights and expertise you need to position organisations for a sustainable future. Through university's outstanding industry links, you'll find out how businesses really operate via expert guest speakers, projects tackling real life business problems, work placements and offsite visits.

AU teaches you how to thrive in today's fast-paced global economy. Studying here is not just about getting a job, it's about having the right educational experience that helps you to become a skilled business professional in fields like accounting, marketing, business or human resources (HR).

You'll develop all the knowledge and transferrable skills you need to become a professional manager in any organisation. So whether your ambition is to start your own business, or work for someone else, your skills and expertise will be relevant all over the world.

This is a flexible degree, so you can tailor your studies to suit your own interests and career aspirations. This degree is part of a larger portfolio of 12 courses covering business, accounting and marketing.

Entry Requirements

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Excellent Indystry Links

The Innovation for Global Growth (IGG) event, giving you the opportunity to test your skills with significant industry, commerce and public sector employers. Previous client organisations included:

  • Heineken
  • NCR
  • The Eden Project
  • RBS
  • Enterprise Rent-A-Car
  • NHS Scotland
  • Social Security Scotland
  • Harris Rweed
  • Thorntons Law firm
More

Work Opportunities after Graduation

AU puts your employability at the forefront by focusing on current themes in business management. There are work placement options, and you can apply to study abroad as well.

You'll gain a deeper understanding of the complexities of business life by going beyond the classroom and working on extra-curricular activities such as the IBM international Business Challenge.

Graduates from our business school have enjoyed graduate trainee success in organisations such as BT, while others have gone on to work for household names such as:

  • Rolls Royce
  • Alliance Trust
  • Scottish Government
  • NCR
  • Atlas Copco
  • Scottish and Southern Energy (SSE)
More

Learning and Assessment

  • Portfolio projects
  • Presentations
  • Examinations
  • Group work
  • Simulations
  • Work assessments
More

Abertay University Rankings

The Business Management courses ranked top 3 in Scotland for overall student satisfaction (NSS 2023). Plus, Abertay is widely regarded as THE place to come for high quality teaching. But don't take our word for it:

  • Scotland's Top Modern University - Student Satisfaction (National Student Survey 2023)
  • UK University of the Year 2021 - Teaching Quality (The Times/Sunday Times Good University Guide)
  • UK Top 10 - Student Satisfaction & Teaching (Guardian Good University Guide 2021)
More

Curriculum

Year 1

Introduction to Accounting

Nature of Management

Managing People and Ideas

Business Economics

Being Succesful at Abertay

Year 2

Business Analytics

Project Management

Theory and Practice in HRM

People, Planet, Profit

Year 3

Digital Business Strategy

Business and Environmental Sustainability: Reaching Net-Zero

Employability Analysis & Career Building

Year 4

Managing Change

Strategic Management

Operations Management and Business Redesign

Business Ethics in Society

International Business and Management

Careers

  • Human Resource Manager
  • Advisor
  • Project Manager
  • Risk Officer
  • Business Analyst
  • CEO of your own company
More
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