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Bachelors
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Business Management & Marketing
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Business (Federation University Australia)
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BACHELORS

Business (Federation University Australia)

Australian Technical and Management College (Melbourne)
MelbourneAustralia
On campus
Full-time
€15,533.08/year
Duration
3 Years
Language
English
Apply date
Jul 2024

Program Description

The Bachelor of Business is a contemporary degree developed in collaboration with industry and designed to meet the needs of businesses now and in the future. Businesses are facing an unprecedented number of challenges and opportunities stemming from digital disruption and the rapid adoption of new technologies. There has never been a more exciting time to start your career in business, whether you are looking for a career in the corporate world or aspiring to be an entrepreneur.

Graduates gain a solid foundation in business management, entrepreneurship, critical thinking, teamwork, leadership, creativity and innovation, and interpersonal skills. These skills are in high demand from employers and central to succeeding in the rapidly changing business world.

Entry Requirements

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Specializations

Banking and Finance

  • Applied Ethics in Contemporary Societies
  • Management Accounting
  • Investment and Portfolio Management
  • Banks and Financial Institutions
  • Competitive Analysis
  • Commercial Law

Management

  • Applied Ethics in Contemporary Societies
  • Employment Practice
  • Business Communications
  • Work Futures
  • Leading Organisations
  • Strategic Management
  • Development and Change

Marketing

  • Applied Ethics in Contemporary Societies
  • Entrepreneurship and New Venture Creations
  • Consumer Behaviour
  • Marketing Research
  • Marketing Communication
  • Marketing Strategy and Analysis
  • Social Media Marketing
More

Curriculum (Sample)

Year 1

Principles of Accounting and Finance

Principles of Economics

Fundamentals of Law

Introduction to Marketing

Management Principles

Business Statistics

Contemporary Business

Creativity and Innovation

Year 2

Specialisation Elective

Elective

Year 3

Specialisation Elective

Elective

WIL Elective

Careers

  • Marketing manager
  • Business manager
  • Business analyst
  • Corporate finance
  • Human resource management
  • Entrepreneur
  • Strategic planner
More

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