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Duration
3 Years
Language
English
Program Description
The bachelor in Business Administration (BBA) leads undergraduate students onto the next step in their business careers. At Westcliff University, BBA students become knowledgeable about a wide variety of disciplines, including finance, accounting, marketing, operations, sales, and information technology.
The professors, all of whom are senior managers in their respective fields, partner with the bachelor in Business Administration (BBA) students to develop their verbal and written communication skills. Students lead group discussions and make presentations in class, and are encouraged to share their distinct perspectives.
The professors, all of whom are senior managers in their respective fields, partner with the bachelor in Business Administration (BBA) students to develop their verbal and written communication skills. Students lead group discussions and make presentations in class, and are encouraged to share their distinct perspectives.
Entry Requirements
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Curriculum
Learning Outcomes
- Differentiate and discuss the functional components of business – economics, marketing, accounting, finance, law, and management.
- Demonstrate effective presentation of business analyses and recommendations through written forms of communication appropriate to the intended audience.
- Demonstrate effective presentation of business analyses and recommendations through oral communication of conventions and forms appropriate to the intended audience.
- Demonstrate the ability to recognize the need for information, be able to identify, locate, evaluate, share and apply the information effectively to facilitate problem-solving and decision-making.
- Illustrate the value of diversity when developing a global perspective.
- Use independent, critical thinking and reasoning skills to identify problems and apply problem-solving abilities.
- Employ a sense of ethics and values which can be applied in a personal and professional environment.
- Construct and apply aspects of team development and construct for the purpose of solving business problems and attaining organizational goals.
- Analyze business problems through quantitative reasoning and methods by obtaining, evaluating and interpreting the data.
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