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Bachelors
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Business Management & Marketing
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Business Administration
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BACHELORS

Business Administration

Istanbul Okan University
IstanbulTurkey
On campus
Full-time
€6,190.11€4,380.69/year
 875 Points
Duration
4 Years
Language
English
Apply date
Aug 2024

Program Description

The main purpose of our department is to train “managers or management candidates” who can accommodate with enterprises and environment, analyze the issues with contemporary management techniques, come up with rational and scientific solutions, equipped with the required knowledge to be an entrepreneur, make scientific decisions, and open to contemporary ideas and advancements. Department of Business Administration is to accomplish all these issues through a comprehensive curriculum containing theoretical, practical, and focused practices on current administrative issues lectured by competent academics.

In the first year of the Department of Business Administration fundamental concepts are comprehended; in the second year area specific courses in the subjects of management, human resources, marketing, accounting and finance are introduced. In the third and fourth years all elective courses related to the subjects on whom students want to specialize, are toughed. The English Preparatory School is mandatory for all business students unless a student shows a adequate ability in English.

Entry Requirements

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Curriculum

Modules

Business and Administrative Sciences

Business Administration

Course Name

Introduction to Business

Mathematics for Business

Applied Statistics

Organizational Behavior

Cross-Cultural Business Communication and Ethics

Entrepreneurship

Research Methods

Management Information Systems

Idea Generation

Marketing Management

Brand Management

Business Analytics and Decision Making

Fundamentals of Tax Law

Strategic Management

Business Law

Consumer Behavior

Customer Relationship Management

Sales Management

Careers

  • Project management
  • Human resource management
  • Innovation management
  • Budgeting and budget management
  • Digital marketing
  • Sales management
  • Product management
  • Accounting
  • Financial planning and management
  • Public administration
  • Stock market investment
  • Consulting
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