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Business Management & Marketing
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Business Administration (Business Management)
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BACHELORS

Business Administration (Business Management)

EDHEC Business School
LilleFrance
On campus
Full-time
€12,800.00/year
Duration
4 Years
Language
English, French
Apply date
Sep 2024

Program Description

The Business Management Track is taught on both Lille (French & English) and Nice (French) campuses and is aimed at students seeking a balance between academic specialisation, sector specialisation, international and professional experience.

The flexibility of this course, with its vast array of specialisations, means you can customise your track every year in accordance with your personal and professional goals. In year 3 you can also opt for the International Business Track. International immersion is an absolute prerequisite to obtaining your degree, through an academic exchange with one of our 162 partner universities or an internship abroad. In Year 2 you can also opt for the Global Manager Certificate, which gives you the opportunity to study in Seoul, Dublin, New York, London or Waikato.

Entry Requirements

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Curriculum

Years 1 & 2

BUSINESS FUNDAMENTALS:

Accounting for managers

Business Economics

Principals of finance

Financial Statement Analysis and Investment decision

Business Law

Geopolitics

Organizational behaviour & team management

Business communication and society

Principles of marketing

Business games, team projects

Language courses


ELECTIVES:

Entrepreneurship & Sustainability

Market Structure & Strategic Firm Behavior

Decisions under Risk & Uncertainty

Popular Culture in English-speaking Countries

Elective Doing Business in Latin America

Values & Decision Making

New Consumption Trends in a Sustainable, Global & Digital Era

Introduction to Behavioral Economics

Digital Economics

Year 3

ACADEMIC SPECIALISATIONS:

Finance

Marketing

International Business Track

Year 4

SECTOR SPECIALISATIONS*:

Finance

E-commerce & Digital Business**

Marketing Intelligence & Innovation

Purchasing & Supply chain Management

Hospitality & Event Management


* Possibility to switch campuses depending on specialization choice

**Google Ads Professional (GAP) certification

Courses list and specialisations may be subject to change.

Key Strengths

  • Taught in French and/or English
  • Almost 400 hours of specialisation
  • Up to 18-month professional experience
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Specialisation

Students choose their specialisations in Year 3 and 4.

Whether through academic specialisations (Marketing, Finance, Audit, HR), business specialisations (E-commerce, Investment banking, Luxury goods, Entrepreneurship, Retail) or even an International Business Track, this is when students firm up their career plans and, in many cases, go on to complete a Master of Science in their chosen field.

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