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Business Management & Marketing
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Bachelor in Marketing (BA) - Global College Malta (GCM)
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BACHELORS

Bachelor in Marketing (BA) - Global College Malta (GCM)

Global College Malta
Kalkara, Malta
On campus
Full-time
€3,900.00€3,400.00/year
Duration
3 Years
Language
English
Start date
Dec 2025

Program Description

The Bachelor in Marketing (BA) at Global College Malta will expose students to the realities of the managerial experience in both the public and private sectors. Students will combine their studies of management with a specialist focus on marketing management, digital and social media marketing and marketing intelligence. This allows them to acquire a wide range of critical and analytical skills, along with a range of communication and team-working skills, which will be directly transferable to the workplace whatever career they choose to follow.

The Bachelor in Marketing (BA) explores how markets culturally and economically work, and provides a broader approach to studying marketing than simply explaining how businesses use marketing techniques.

Accredited by the MFHEA

EU Tuition Fees (Year 2): €3,750
EU Tuition Fees (Year 3): €4,500

Entry Requirements

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Curriculum

Modules

Principles of Business Management

Fundamentals of Management Accounting and Finance

Human Resources Management

Strategic Management

Consumer Behaviour

Marketing Analysis

Digital Marketing

Research Methods

International Marketing Management

Services and Relationship Marketing

Major project
Fresh Content
The content has been updated in the last 6 months

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