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Business Management & Marketing
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International Business Management (BA) - Fresenius
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BACHELORS

International Business Management (BA) - Fresenius

Fresenius University of Applied Sciences
BerlinGermany
On campus
Full-time
€34,200.00total
 1400 Points
Duration
3 Years
Language
English
Start date
Sep 2025

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Program Description

The Bachelor in International Business Management (BA) at Fresenius University of Applied Sciences will prepare students for a successful career in a global world. Besides business and economics, the program has a particular focus on intercultural management and digital transformation. All modules are taught in English to ensure that after graduation students are fully equipped to work for international companies.

The Bachelor in International Business Management (BA) perfectly demonstrates the diversity of the business world. In the first three semesters, students focus on the basic principles of international business management. The content of the fourth and fifth semesters depends on the majors selected, including optional Study Abroad semesters in New York, Shanghai, Kuala Lumpur, Sydney, Barcelona, Dublin or London.

The program equips students to work for international companies based both in Germany and in other countries. In addition to the basic principles of business and economics, it has a focus on intercultural management and digital transformation. Students will gain in-depth knowledge of how economic, political, or legal developments influence entrepreneurial decisions and learn to create business concepts and strategies with respect to these influences.

This program is available in Berlin, Cologne, Munich, Dusseldorf and Hamburg.

Entry Requirements

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4 Reasons to choose this program

  • Study without NC (Numerus Clausus): Practical and application-oriented
  • Future-proof: Courses developed with leading companies
  • Stay flexible: Easily switch courses later on
  • Build a network: More than 18,000 students and numerous partner companies
More

Curriculum

Courses

Business Administration, Economics

International Business, Bookkeeping and Cost Accounting

Financing and Investment Appraisal

Financial Accounting

Microeconomics and Macroeconomics

Market Research and Empirical Research Methods

Mathematics and Statistics

Managing International Business

Diversity, Equity and Inclusion in Human Resource Management

Digital Transformation

Data Science and Data Analytics

International Business Ethics and Sustainability

Management Game / Entrepreneurship and Innovation Management

Marketing, Social Media Marketing and E-Commerce

Skills, Practical Experience and Intercultural Competence

Business Communication and Intercultural Competence

Academic Writing, Self and Time Management

Strategic Networking and Personal Branding

Business English or German: Theory and Practise

Case Study and Internship

Project Management and Practical Projects

Jobs - Careers

  • Management Consulting
  • Business Development
  • Accounting
  • Financial Auditing
  • Project Management
  • HR Management
  • Marketing
  • Market Research
More
Fresh Content
The content has been updated in the last 6 months

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