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Business Management & Marketing
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Fashion and Luxury Business Management (BBA) - Barcelona
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BACHELORS

Fashion and Luxury Business Management (BBA) - Barcelona

GBSB Global Business School (Barcelona)
BarcelonaSpain
On campus
Full-time
€13,900.00/year
Duration
3 Years
Language
English
Apply date
Aug 2025
Start date
Oct 2025

Program Description

This Bachelor in Fashion and Luxury Business Management (BBA) elevates the study of luxury fashion with a digital edge and fresh business perspective. Students will learn from real-world concepts to understand a constantly-transforming industry.

How to launch impactful strategies? What is sustainable fashion? These and more fashion and business concepts are explored throughout the program to prepare graduates for careers from retail to online commerce.

During this innovative Bachelor in Fashion and Luxury Business Management (BBA), students are invited to concentrate on specific fields of their key interest while gaining a comprehensive business education with a digital focus. Students will explore the latest trends in digital innovation, reinforce theoretical knowledge with a practical approach, learn to think with an agile mind, and adapt easily to the new remote reality of today’s world.

Entry Requirements

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Program Highlights

  • Accredited & Certified Degree: GBSB Degrees are accredited by the Department of Education of the Government of Catalonia, ACBSP, MFHEA and ASIC.
  • Exciting Student Life: Beyond academics, the campus life includes social gatherings, city tours, and student sports clubs, creating a truly international and enriching environment.
  • Industry Experienced Faculty and Speakers: Every faculty member at GBSB Global has professional and practical experience in the area they teach.
  • Hands-on Lectures & Group Projects: The Bachelor’s program includes courses that provide practical knowledge applicable to the global business environment.
  • Workshops: New undergraduate workshops are constantly being added to the curriculum to inspire students, increase their creativity and help them bring their ideas to life.
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Curriculum

Year 1

Global Business Environment

Business Communication

Introduction to Digital Entrepreneurship and Innovation

Fundamentals of Marketing in the Digital Era

Principles of Accounting

Business Law in a Digital Context

Business Math and Statistics

Year 2

Leadership, Human Resources and Organisation

Managerial Accounting

Leadership and Organizational Behavior

Starting a New Digital Business

Business Economics

Business Research Methods Electives

Year 3

Professional and Career Development

Innovative and Creative Thinking

Corporate Finance

Disruptive Technologies for Innovation and Change

Electives

Electives

Sustainable Fashion and Luxury

Digital Branding

Recreation, Leisure and Wellness Business

Fashion & Luxury Marketing

Event Management & Sponsoring

Management of Retail and Electronic Distribution Channels

Dissertation in the area of Fashion and/or Luxury Business
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