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Business Management & Marketing
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Bachelor in Digital Communication and PR (BA) - GBSB Malta
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BACHELORS

Bachelor in Digital Communication and PR (BA) - GBSB Malta

GBSB Global Business School (Malta)
Birkirkara, Malta
On campus
Full-time
€6,900.00/year
 1035 Points
Duration
3 Years
Language
English
Apply date
Aug 2025
Start date
Oct 2025

Early Bird Discount

Apply early to this bachelor's program and receive a discount of up to 15% for the first-year tuition fees.

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Program Description

The Bachelor in Digital Communication and PR (BA) is an innovative program designed specifically for international students who want to study abroad and be competitive in the digital marketplace.

Delivered entirely in English, the program uses the latest teaching methods, situational analysis and case studies to equip students with the skills needed to enter a digitally driven world and foster global empathy, able to work across borders and platforms.

The technology-focused Bachelor in Digital Communication and PR (BA) identifies the best global business practices and multi-channel communication strategies providing students with the knowledge and tools to successfully manage international marketing initiatives.

Entry Requirements

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Program Highlights

  • Accredited & Certified Degree: GBSB Global degrees are accredited by the Department of Education of the Government of Catalonia, ACBSP, MFHEA and ASIC.
  • Exciting Student Life: Beyond academics, the campus life includes social gatherings, city tours, and student sports clubs, creating a truly international and enriching environment.
  • Industry-Experienced Faculty and Speakers: Every faculty member at GBSB Global has professional and practical experience in the area they teach.
  • Hands-on Lectures & Group Projects: The Bachelor’s program includes courses that provide practical knowledge applicable to the global business environment.
  • Workshops: New undergraduate workshops are constantly being added to the curriculum to inspire students, increase their creativity, and help them bring their ideas to life.
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Curriculum

Year 1

Global Business Environment

Business Communication

Introduction to Digital Entrepreneurship and Innovation

Fundamentals of Marketing in the Digital Era

Principles of Accounting

Business Law in a Digital Context

Business Math and Statistics

Year 2

Strategic Management of Enterprise and Digital Innovation

Managerial Accounting

Leadership and Organizational Behaviour

Starting a New Digital Business

Business Economics

Business Research Methods

Year 3

Professional and Career Development

Innovative and Creative Thinking

Corporate Finance

Disruptive Technologies for Innovation and Change

Three units corresponding to a chosen specialization area

Undergraduate Dissertation

Electives

Digital Branding

Digital Communication Strategies and Digital Media

Principles of Public Relations

Visual Communications for Digital and Offline Channels

Reputation and Relationship Management in the Digital Era

Investor Relations

Dissertation in the area of Digital Communication & PR

Jobs - Careers

  • SMM Manager
  • Communication Specialist
  • Press Secretary
  • PR Manager
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Fresh Content
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