Brive logo
Explore
image/svg+xml
Discover programs that best match your skills and preferences
Find out which study programs best match your qualifications and criteria
Schedule a call and let us help you find the right program
Apply online to universities all over the world through Brive
We support you, every step of the way, to get you into one of your top choices
Collect points and receive cashback when applying through Brive
Search
Bachelors
image/svg+xml
Business Management & Marketing
image/svg+xml
Bachelor in Digital Business (Gr) (BSc) - Neapolis (NUP)
Apply through Brive
We are official partners! Complete your application for free and earn benefits!
Free review on your application
1:1 counselling by certified consultants
Higher acceptance rate on your top choices
BACHELORS

Bachelor in Digital Business (Gr) (BSc) - Neapolis (NUP)

Neapolis University Pafos
PaphosCyprus
On campus
Full-time
€6,600.00/year
 924 Points
Duration
4 Years
Language
Greek

Undergraduate Scholarships up to 35%

Neapolis University Pafos offers scholarships from 20% to 35%, depending on grades, for this bachelor's degree. Apply through Brive.

Schedule a free call

Program Description

The bachelor in Digital Business (Gr) (BSc) aims to provide a gateway for students who have a “globally entrepreneurial mindset” for international careers in 21st-century digitized businesses. This unique program will be one of the few in the world in which students will focus on learning how to manage digital systems and how to use these systems to make data-based decisions.

Neapolis University Pafos offers scholarships based on criteria and conditions for its programs.

Entry Requirements

Are you eligible to apply?

Sign up, check the entry requirements, and find out your compatibility with the program.

Objective of the Bachelor

The bachelor in Digital Business (Gr) (BSc) aims to:

  • Provide theoretical and practical knowledge towards enabling students to manage digital businesses and operate in the contemporary digital environment.
  • Introduce students to the importance of digital marketing for digital businesses and enable them to use digital marketing tools for building a marketing strategy.
  • Develop knowledge in using new technologies, software, web applications, and digital communication networks.
  • Provide an understanding of the digital transformation of business and how the contemporary political, economic, and social context imparts digital businesses.
  • Provide knowledge of research methods and techniques useful to develop research projects and independent studies.
  • Present and explain the principles of business management, global entrepreneurship, finance, and accounting, equipping students with skills for working in digital business or creating and running their own digital business.
  • Explain the risks related to cybersecurity and provide knowledge on how they can operate in a safe and secure manner.
  • Develop students’ professional skills and ethical behavior while enabling them to work in groups effectively, respect diversity, communicate clearly with others, develop self-management, and provide solutions to real-life problems.
More

Curriculum

Year 1

Semester 1

Principles of Microeconomics

Introduction to Business

Introduction to Mathematics

Introduction to Computer Science

Programming Principles I

Semester 2

Management Information Systems

Business Finance

Statistics I

Principles of Marketing

Principles of Macroeconomics

Year 2

Semester 3

Digital Business

Digital Economy

Marketing Management

Human Resource Management

Linear Algebra

Semester 4

Financial Analysis and Business Valuation

Business Law

Communication networks

Small Business Management

Research Methods

Year 3

Semester 5

Consumer Behavior

Digital Leadership

Disruptive Technologies

Social Media Management

Choose one of the following:
Corporate Governance & Business Ethics
Trading Technology

Semester 6

Digital Marketing

Entrepreneurship Digitalization

Global Enterprise: Culture, Management, and Digitalisation

Principles of Cybersecurity

Choose one of the following:
Data Science and Big Data
Distributed Ledger Technologies
Software Project Management

Year 4

Semester 7

E-Commerce

Business Strategy

Social Media Marketing

Choose one of the following:
Business Decision-Making
Entrepreneurship Finance
Placement

Semester 8

Project Management

Web Application Technologies

Digital Innovation Management

Dissertation

Learning Outcomes

Upon completing the bachelor in Digital Business (Gr) (BSc), students are expected to be able to:

  • Gain theoretical and practical knowledge in the field of digital business and understand the modern trends of digital business transformation.
  • Achieve competencies in the analysis of digital business strategy, leadership, and financing, and understand the contemporary political, economic, and social context of the digital business environment.
  • Understand and implement key concepts related to digital marketing, including consumer behavior, e-commerce marketing, and social media marketing.
  • Analyse, design and manage systems used by digital businesses; computers, databases, big data, and communication networks.
  • Gain knowledge in applying ICT methods and tools, and implement, control, and maintain computer programs used by digital businesses.
  • Develop knowledge of research methods and undertake research projects on relevant topics and issues.
  • Understand and use digital technology and architecture in operating a digital business and recognize the importance of disruptive technologies, web applications, and software management, including digital business issues of cybersecurity.
  • Develop communication skills both verbally, and in writing, to effectively communicate with clients and suppliers, and communicate the requirements, specifications, and design of products or services.
  • Collaborate effectively in diverse groups and work as a member of the team in real-life problem-solving issues.
  • Understand the significant role of professional and ethical behavior in the business world and digital businesses.
More

Need help applying to this program?

Schedule a free 20-minute counseling session today!

Similar programs