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1419 Points
EU Postgraduate Scholarship
For this full-time postgraduate program starting in January 2025, Edinburgh Napier University offers a £8,000 partial scholarship to EU students.
Schedule a free callProgram Description
This Master in Marketing with Festival and Event Management (MSc) is particularly aimed at those who wish to combine the key principles and practice of marketing with a specialization in the management of festivals, events, and conferences.
You’ll be able to make a vital contribution to commercial success in both the private and public sectors. The practical applications, based on real business scenarios, will equip you for a marketing career in this fast-growing international industry.
The program is accredited by the Chartered Institute of Marketing.
Entry Requirements
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Career Opportunities after Graduation
95%+ of Edinburgh Napier University graduates are in work or further study 15 months after graduation.
Assessments
Assessment approaches in particular are designed to encourage the deep learning and critical thinking and analysis required by the learning outcomes. Individual assignments vary in type from management reports, essays, case study based assignments and assignments based on using a particular organisation, usually the student's own, as a basis for critical reflection and problem solving.
There are several group-based assignments involving presentations, which enable students to benefit from each other’s knowledge, insights and learning skills.
Examinations use a variety of question types in order to further evaluate students' skills in these areas and in particular to overcome any tendency to rote learning.
Curriculum
Jobs - Careers
- Event Manager
- Event Planner
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