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Masters
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Journalism & Media
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Master in Professional Communication - ECU (Mount Lawley)
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MASTERS

Master in Professional Communication - ECU (Mount Lawley)

Edith Cowan University (Mount Lawley)
PerthAustralia
On campus
Full-time
€20,744.77/year
Duration
2 Years
Language
English
Apply date
Jul 2024

Program Description

With this master's degree in Professional Communication, you will learn that communication is the key to solving the world's problems. Diplomatic breakthroughs, scientific discoveries, life-saving health advice – all these things depend on the ability to communicate clearly and effectively. Communication also increasingly relies on an understanding of cultural context, across complex global networks.

If you have a bachelor’s degree in any field, this master of Professional Communication will equip you with the communication skills to unlock the potential of your degree, and to really have an impact. You’ll master successful oral communication techniques, learn how to write for specific audiences, and become proficient at analyzing digital texts. You’ll also learn best-practice communication strategies to manage interactions between organizations.

As part of the course and to contextualize your learning to your own interests and expertise, you’ll design and execute a Master's project. This will be a guided independent study that emphasizes a process of inquiry, analysis, and synthesis of communications theory and practice to your own discipline.

Entry Requirements

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Curriculum

Year 1

Semester 1

Effective Communication in Professional Contexts

Media and Society in a Globalised World

Advertising and Brand Awareness

Semester 2

Methods of Inquiry

Media and Transnational Asia

Public Relations Strategies

Year 2

Semester 3

Journalism in the New Media: Converged Environment

Globalisation, Cultural Diversity and Innovation

Project Preparation

Semester 4

Masters Project 1

Masters Project 2

Learning Outcomes

  • Apply cognitive, technical, and creative skills to critique educational strategies and practices and synthesize complex ideas in authentic situations.
  • Apply communication and collaboration skills to contribute to professional practice/scholarship.
  • Reflect critically on a complex body of education knowledge, research principles, and methods to demonstrate mastery of educational research.
  • Use high-level self-management skills to plan a substantial project.
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