In this master in International Marketing Management (MSc) (Blended), you will develop expertise in strategic global marketing, digital marketing, marketing analytics, international business, and value creation in a rapidly changing world. The curriculum of this EFMD-accredited program is carefully designed to carry strong career-building potential.
During your studies, you will gain real-life competencies in case studies, simulation games, elevator pitches, company assignments, and role-playing. You will develop a creative, customer-focused, and data-driven approach to solving business problems.