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Masters
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Business Management & Marketing
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Master in Digital Transformation Management (MA) - XU
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MASTERS

Master in Digital Transformation Management (MA) - XU

XU Exponential University of Applied Sciences
PotsdamGermany
On campus
Full-time
€8,640.00total
 1209 Points
Duration
1 Year
Language
English
Apply date
Sep 2024
Start date
Oct 2024

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Program Description

The Master in Digital Transformation Management (MA) program at XU Exponential University of Applied Sciences is for all digital rebels who see new opportunities in change. The course not only provides students with answers to questions about digital tools, enterprise management and digital solutions, but also gives them the knowledge and skills to make such a transformation a success.

Students will learn about the latest findings from research and practice and try them out in practical modules. In this way, they can try out current trends and gain their own experience directly during their studies. Experts from the field will provide them with all the tools they need to successfully shape digital transformation on their own.

In addition, they will develop a comprehensive understanding of a wide range of relevant drivers of the future and deal intensively with data analytics, AI, VR, blockchain, digital leadership, digital strategy, and digital governance, among others. In the process, they will not only build their own network, but also core competencies to drive digital transformation forward.

The Master in Digital Transformation Management (MA) will provide students with all the skills they need to apply their expertise to digital transformation and technology projects at large corporations and small start-ups. In addition to management and leadership skills in the context of digital transformation, they will learn to prepare for key positions in the management of business innovations and to understand the underlying key technologies.

Entry Requirements

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Curriculum

Semester 1

Core Modules

Digital Transformation

Digital Management

Digital Organization

Digital HR

Skills

Leadership Skills

Specialization Area

Elective I (1 out of 3 options):

Digital Marketing

Digital Engineering

Digital Security

Semester 2

Skills

Research Skills

Specialization Area

Master Thesis Set-up

Master Thesis Colloquium, Master Thesis Reflection/Coaching

Master Thesis

Elective II (1 out of 5 options):

Big Data & Artificial Intelligence in Marketing

Mobile Apps & Cloud Technologies

Cyber Risk Analysis & Blockchain Systems

Blockchain Systems & Fintech Payment Technologies

Big Data & Artificial Intelligence in Health

Jobs - Careers

  • Digital Transformation Manager
  • Digital Organization Manager
  • Entrepreneur
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