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Masters
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Business Management & Marketing
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Master in Management (Digital Marketing) (MSc) - MODUL
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MASTERS

Master in Management (Digital Marketing) (MSc) - MODUL

MODUL University Vienna
ViennaAustria
On campus
Full-time
€9,750.00/year
 1500 Points
Duration
2 Years
Language
English
Apply date
Sep 2024

Scholarships & Reductions

MU provides funding opportunities. Scholarships and reductions are available.

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Program Description

This master in Management (Digital Marketing) (MSc) is designed to give you the knowledge and skills to successfully navigate in this ever-changing landscape.

In the master in Management (Digital Marketing) (MSc), you will gain in-depth subject knowledge of the information and communication technology sectors, social media marketing, mobile strategies, consumer behavior, business intelligence, SEO/SEM, web analytics, branding, intellectual property rights, and big data, opening doors for you to become a digital marketing manager in a variety of industries.

With the rise of smartphones, video games, tablets, social networks, and other forms of devices and new media, organizations are changing the way they communicate with customers and how they market their products and services.

Entry Requirements

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Curriculum

Core Courses

Interactive Marketing

Digital Consumer Behavior

Social Media Marketing

Elective Courses

Search Engine Optimization and Marketing

Big Data and Decision Making

Storytelling & Branding

Designing Tourism Experiences

Big Data and Decision Support

Recommender Systems

Jobs - Careers

  • Digital Marketing
  • Social Media Manager
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