This master in Management (Digital Marketing) (MSc) is designed to give you the knowledge and skills to successfully navigate in this ever-changing landscape.
In the master in Management (Digital Marketing) (MSc), you will gain in-depth subject knowledge of the information and communication technology sectors, social media marketing, mobile strategies, consumer behavior, business intelligence, SEO/SEM, web analytics, branding, intellectual property rights, and big data, opening doors for you to become a digital marketing manager in a variety of industries.
With the rise of smartphones, video games, tablets, social networks, and other forms of devices and new media, organizations are changing the way they communicate with customers and how they market their products and services.