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Duration
3 Years, 2 Months
Language
English
Program Description
The program presents to the students an interdisciplinary basis on the theory and skills essential to develop into media practitioners and more informed media consumers. The student through this course will gain real world experience in the mass media professions. The graduates will achieve a variety of careers openings related to media field, including advertising, corporate communication, public relations, journalism, and broadcasting. As a result students interested in graduate studies in this field can also opt for advanced studies in various fields across the country.
This course will train the students to survive in the rapidly expanding world of media and corporate communication by teaching technological skills and knowledge for work in corporate media and communication fields, in addition to the understanding of matters related to media, communication and information.
This course will train the students to survive in the rapidly expanding world of media and corporate communication by teaching technological skills and knowledge for work in corporate media and communication fields, in addition to the understanding of matters related to media, communication and information.
Entry Requirements
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Education
High School Diploma (or equivalent)
14
or
Foundation Year
55
English Level
IELTS
5
Required Documents
Certified Copy of the English Certification
ID Certified Copy
Passport Certified Copy
Certified Copy of the High School Diploma (or equivalent)
Student Visa
Notes:
Alternative entry qualifications:
- Pass in Diploma or its equivalent.
- Other qualifications recognized as equivalent by the Government of Malaysia.
Curriculum
|
Principles of Communication
Fundamental Computer Principles & Programming
Communication & Soft Skills
Development of Mass Communication Industry
English I
Development Communications
Mass Communication : Concepts and Processes
Print Media I
Editing & Principles of Layout and Design
Photo Journalism
Print Media II
Reporting & Editing
Broadcast Journalism
Television Production
Basics of Camera Light & Sound
Radio Journalism & Program Format
Radio Productions
Advertising in Print, Radio & Television
Press Laws And Media Ethics
Computer Application for Journalism
Information Technology
Event Management : Principles & Methods
Organization & Management
Cyber Journalism
Cyber Technology
Advertising : Concepts & Principles
Global Media
Public Relation
Media Management and Ethics
New Media Technologies
Development in World Media
Contemporary Media Technology
Research Methodologies for Media
Research Project
Industrial Training
Fundamental Computer Principles & Programming
Communication & Soft Skills
Development of Mass Communication Industry
English I
Development Communications
Mass Communication : Concepts and Processes
Print Media I
Editing & Principles of Layout and Design
Photo Journalism
Print Media II
Reporting & Editing
Broadcast Journalism
Television Production
Basics of Camera Light & Sound
Radio Journalism & Program Format
Radio Productions
Advertising in Print, Radio & Television
Press Laws And Media Ethics
Computer Application for Journalism
Information Technology
Event Management : Principles & Methods
Organization & Management
Cyber Journalism
Cyber Technology
Advertising : Concepts & Principles
Global Media
Public Relation
Media Management and Ethics
New Media Technologies
Development in World Media
Contemporary Media Technology
Research Methodologies for Media
Research Project
Industrial Training
Careers
The course will help the students to become part of a growing employment sector in mass communication, digital media and corporate communication.
Bachelor of Arts in Mass Communications (Hons) Job Types includes:
- Columnist
- TV Correspondent
- Art Director
- Photojournalist
- Floor Manager
- Screenwriter
- Reporter
- Sound technician
- Special Correspondent
- Transmission Executive
More
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