The bachelor in Communication and Media Science (BA), with a Digital Media and Public Relations specialization, prepares students for effective work in the fields of professional journalism (of traditional, electronic, and online kinds), Public Relations, advertisement, and organizational communication.
The bachelor in Communication and Media Science (BA) lays great emphasis on practical training in media production and the development of students’ soft skills (empathic and assertive communication, teamwork, flexibility, creativity) and digital self-management capabilities.