Brive logo
Explore
image/svg+xml
Discover programs that best match your skills and preferences
Find out which study programs best match your qualifications and criteria
Schedule a call and let us help you find the right program
Apply online to universities all over the world through Brive
We support you, every step of the way, to get you into one of your top choices
Collect points and receive cashback when applying through Brive
Search
Bachelors
image/svg+xml
Journalism & Media
image/svg+xml
Advertising and Public Relations
Apply through Brive
We are official partners! Complete your application for free and earn benefits!
Free review on your application
1:1 counselling by certified consultants
Higher acceptance rate on your top choices
BACHELORS

Advertising and Public Relations

Saint Petersburg State University
Saint PetersburgRussia
On campus
Full-time
€3,678.99/year
 1232 Points
Duration
4 Years
Language
English, Russian

Program Description

The academic programme provides fundamental knowledge of communication and the communication process and the features of the activities of an advertiser and PR specialist in various spheres of society. Students get acquainted with creative techniques for solving communication problems and the latest communication technologies and they master effective methods of influencing the target audience.

An integral part of the programme is close relations with employers. They take part in conducting classes, giving master classes, and working in state examination commissions. This training system helps students to find easily places for practical training and to find employment.

Entry Requirements

Are you eligible to apply?

Sign up, check the entry requirements, and find out your compatibility with the program.

Curriculum

Modules

Introduction to Communication Professions

Interpersonal and Business Communications

Telecommunication and Computer Technologies in Advertising and PR

Copywriting

Digital Communications

Advertising and Public Relations Psychology

Media Planning

Information Technology and Databases in Applied Communications

Fundamentals of Project Management in Advertising and Public Relations

Theory and Practice of Advertising

Theory and Practice of Advertising and PR

Communication Practicum

Legal and Ethical Regulations of Public Relations and Advertising

Mass Media Theory and Practice

Russian Media Landscape (in English)

Organisation and Realisation of Communication Campaigns

Speech Communication in Public Relations and Advertising

Marketing Research in Advertising and PR

Careers

  • Advertising, communication and PR agencies
  • PR departments and press services of businesses
  • PR departments and press services of governmental agencies
  • Political parties
  • Fractions in representative bodies
  • Public organisations
More

Need help applying to this program?

Schedule a free 20-minute counseling session today!

Similar programs

Journalism

Saint Petersburg State University

4 Years
Saint Petersburg
€3,408.72
/year