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Business Management & Marketing
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Bachelor in Commerce (Digital Marketing) - Fanshawe College
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BACHELORS

Bachelor in Commerce (Digital Marketing) - Fanshawe College

Fanshawe College
London, OntarioCanada
On campus
Full-time
€46,363.74total
 9583 Points
Duration
4 Years
Language
English
Apply date
Aug 2024

Program Description

The Bachelor in Commerce (Digital Marketing) degree program at Fanshawe College will provide students with knowledge of the core fundamentals of business including business strategy, management, human resources, accounting and leadership. Students will also receive cutting-edge training with specialized digital marketing courses, including brand management and media integration, analytics, strategic website management and search engine marketing.

There may be additional costs by this University.

Entry Requirements

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Curriculum

Courses

Level 1

Mathematics for Decision Making

Accounting 1-Intro

Computer Applications for Business

Management Fundamentals

Professional Comm. in a Diverse World

Level 2

Marketing 1

Microeconomics

Operations Management

Human Resources Management

Level 3

Macroeconomics

Management Accounting

Principles of Organizational Behaviour

Level 4

Business Law

Marketing 2

Business Information Systems

Statistics for Business

Level 5

Financial Management

Applied Research Methods

Strategic Website Management

Brand Management & Media Integration

Level 6

Search Engine Marketing

Customer Behaviour

Digital Marketing

Managing Programs & Projects

Leaders & Leadership

Co-Op Educ. Employment Prep

Level 7

Advanced Topics in Digital Marketing

Marketing & Metrics & Analysis

Managing Customer Relationships

Business Entrepreneurship

Innovation Applications

Level 8

Current Trends in Marketing & Management

Global Strategy & e-Commerce

Capstone Project

Strategic Management

Career Development
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