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Bachelors
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Business Management & Marketing
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Business with Marketing
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BACHELORS

Business with Marketing

University of Greenwich
LondonUK
On campus
Full-time
€19,860.67/year
 2959 Points
Duration
3 Years
Language
English
Apply date
May 2024
Start date
Sep 2024

Program Description

Our business and marketing degree will give you broad business skills, including project management and strategic thinking, plus a thorough grounding in marketing.

Our business with marketing degree introduces you to business from an analytical, strategic and marketing point of view. Emphasis on emerging issues such as sustainability, financial crises and technological innovation means that you'll gain the skills to develop and manage businesses to a high standard. The course also gives you the opportunity to work with business professionals and/or local communities on live projects.

Notes:

• Tuition fees for students who have citizens' rights after Brexit: £9,250

Entry Requirements

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Curriculum

Year 1

Personal & Professional Development 1 (Business) (15 credits)

Introduction to Business Processes (30 credits)

Business Planning and Development (30 credits)

Discover Project Management (15 credits)

Principles and Practice of Marketing (30 credits)

Year 2

Personal and Professional Development 2 (PPD2) (15 credits)

Project Planning and Management (15 credits)

Creativity and Decision Making in Business (30 credits)

Customer Insight and Research (30 credits)

Operations Management (30 credits)

Year 3

Students are required to study the following compulsory modules:
Innovation in Action (15 credits)
Managing Strategy (30 credits)
Sustainability in Business (15 credits)
Personal and Professional Practice 3 (SMS)
Contemporary Issues in Marketing (30 credits)

Students are required to choose 30 credits from this list of options:
Final Year Project: Consultancy Project (30 credits)
Business Creation Project (30 credits)
Thematic Independent Studies (30 credits)

Careers

Careers in specialist strategic marketing areas are popular with business with marketing graduates, especially within:

  • retail management
  • consultancy
  • small to medium businesses
  • start-ups
More

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